Social Data & Insights Manager
OLIVER - North America, New York, New York +1
The role
As an individual contributor, the Social Data & Insights Manager owns the social data and listening function within the studio. You'll work across platforms and tools to extract, structure, and synthesise performance data into clear, actionable recommendations — giving creative, strategy, and account teams a reliable, evidence-based view of what's working and why.
This role sits at the intersection of data, strategy, and creative. It requires someone equally at home building listening query logic, developing weighted metric frameworks in Excel, and presenting a performance narrative to senior stakeholders.
What you will do
- Build and maintain social listening queries across platforms such as Talkwalker, Brandwatch, Sprout Social, and Sprinklr to track brand health, audience sentiment, and content trends
- Analyse organic and paid social metrics to assess content and campaign performance across major platforms (Meta, TikTok, LinkedIn, X, YouTube)