Senior Manager, Data Analytics and Insights
Fidelity Investments, Merrimack, NH
The role
Fidelity will not provide immigration sponsorship for this position.
The team
As a Senior Manager within the WI Internal Analytics, Insights and Reporting team this person will be focused on bringing deep data expertise to support B2C Marketing initiatives. These initiatives will drive awareness, engagement, and consideration for Fidelity Workplace Investing (WI) across a diverse array of solutions and segments. You will partner to build cross-functional relationships with business and analytics colleagues, build data strategies that will identify the target audience, create benchmarks, define KPIs, harness models, measure efficacy, analyze digital behavior and identify ways to optimize key initiatives across paid, owned, earned, and shared channels.
The Expertise You Have
- Deep experience with SQL to create, manipulate and concatenate large datasets