Lead MarTech Engineer
ALO, Beverly Hills LAND, Beverly Hills, CA (HQ-L) +1
About the job
WHY JOIN ALO?
Mindful movement. It’s at the core of why we do what we do at ALO—it’s our calling. Because mindful movement in the studio leads to better living. It changes who yogis are off the mat, making their lives and their communities better. That’s the real meaning of studio-to-street: taking the consciousness from practice on the mat and putting it into practice in life.
Overview
Alo is looking for a Lead Martech Engineer to design, build, and scale the technology that powers retention, personalization, and cross-channel customer journeys. This role sits at the intersection of marketing, data, and engineering, owning the technical foundation behind Customer 360, lifecycle orchestration, experimentation, and measurement.
You’ll play a key role in operationalizing customer data through a CDP and reverse ETL tooling into activation platforms such as Braze, enabling scalable, measurable lifecycle and retention programs.
Responsibilities
Martech Platform & Journey Orchestration
- Own the technical integration and data ingestion for retention, lifecycle, and loyalty programs (partnering with Engineering on core loyalty logic).